The market for pet products is growing by leaps and bounds, with ever-changing consumer behaviour and preferences marking each arising trend. Additionally, as more and more people are adopting pets and per-pet spending reaches new highs, it’s expected that...
Large format printing is a fantastic way to turn heads and to get consumers and passers-by looking at your message. Bigger is better when it comes to advertising, as you want marketing to stand out, to be bold, and...
In today’s overly complex marketing scene, it takes upwards of 13 touches to transform a visitor into a qualified lead. 57% of the buyer's journey occurs before they make first contact.
Numbers like these, alongside the real consumers behind them,...
Promotional products have been one of the favorite choices of marketers for years. But, with the progress of the internet, and its ability to track the results, businesspeople have started speculating on their impact on the brand.
According to various...
When someone
receives a product from a company, they keep it for approximately eight months.
That's impressive considering today's disposable world.
However, the time a
person keeps a product varies. A factor that impacts this is how long the
product lasts. There are some...
If there’s something that more small businesses need to take into account, it’s making an impact. It’s no longer sufficient simply to provide a great service and hope people spread the word. You need to be proactive in getting...
When it comes to marketing strategies, B2B marketers need to focus on three main challenges: understand the dynamics of customer behavior, create a compelling experience and increase leads and sales through communication and content across a varied landscape of...
One-to-one marketing is another term for personalized marketing. It is the implementation of a strategy in which businesses employ data collecting, analysis, and automated technology to deliver personalized information to recipients.
For both organizations and consumers, personalized marketing has various...
Digital marketing is one of the most exciting fields in the last 20 years. Not only is it quickly becoming one of the fastest-growing parts of the economy, it is also becoming vital in many key sectors.
This is why...