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A brand is a business' unique identity. It seems straightforward, but the details can get a little complex. A brand is more than just a logo, though a simple, immediately recognizable symbols does help. It's also more than an...
Event manager is one professional who helps in conducting events of the company. He is profession in planning and executing entire event of the company. He takes care of everything related to the event. His technical knowledge and creative knowledge helps to...
As the world is shifting towards online shopping, eCommerce store owners must implement the best strategies to target their audience. Successful eCommerce marketing involves understanding where your targeted audience is located. In the past few decades, location-based marketing has become...
If you keep up with digital advancement and social networks, you are probably familiar with the trend called TikTok. It's a platform that unites the Millenials and adults in creating and watching fun and engaging video content.  TikTok offers its...
There are a lot of business trends coming and going, yet the salon is here to stay. Having said that, it doesn’t mean that businesses of this sort don’t fail or stagnate. If you’re a salon owner, you’ve probably...
Do you know that LinkedIn is among the most used social platforms by businesses? Yes, it is true. The platform has emerged as a powerful medium for individuals and business owners to increase their visibility. It also enables establishing...
A product launch event is a pivotal moment in a product's journey, serving as a powerful tool to generate excitement, create buzz, and engage directly with your target audience. Managing such an event effectively can significantly impact the product's...
With rising consumer expectations and rapidly changing market trends changing, the branding game is also changing. With the continuous content war, it is pretty challenging to develop stand-out brand identities to stay competitive. Therefore, one of the most crucial...
With the problem of climate change, customers are not just looking for products; they're looking for a pledge to a sustainable future. For ecommerce brands, this means more than just greenwashing; it's about integrating sustainability into every facet of...