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Whether you run a fitness brand like RB Fitness Equipment or you are a global accountancy company, your brand’s marketing strategy plays a huge part in your success. When people recognise and trust your brand, they are more likely...
You’re soon getting into the entrepreneur league.It’s time for you to plan and prepare the road map to effectively advertise and market yourself and your company in setting it up and flourishing your business. There should be a consideration that...
The internet is a really powerful tool; and it’s powerful for everyone – be it an individual, an artist, a business, or even some kid who’s curious about unicorns. Internet has, through the past few decades, grown really fast...
For businesses startup, making a name for yourself in the market is the biggest concern. With the world shifting to online marketing and business transactions, not being part of this shift leaves you at...
The fight for the first page of Google is typically a combination of all kinds of SEO strategies. For brands to remain relevant, they have to build authority and improve the usability of their websites vis-à-vis that...
Utilizing good PR (public relations) strategies is important if you wish to have a thriving startup or small business. Unfortunately, many fall into the trap that PR strategies have to be complex or even expensive. On a brighter note,...
As technology evolves, online businesses and marketing are doing much better than the traditional form of marketing. Therefore, whether you're a small shop owner or you own a company, taking advantage of digital marketing will significantly improve...
B2B marketing is no walk in the park. According to Garter, 77% of all B2B buyers think buying online is time-consuming and something they wish could be a whole lot easier. This makes it vital for your...
Look it up online and you’ll be bombarded with jargon: online marketing. There are acronyms everywhere. Most articles on the subject seem to have acronyms for every second or third word. It’s best to go into this armed with...