Basic services such as Carpet cleaning are taken for granted, as a typical offline business you know how you are connected to your customers also how to stay connected. The conventional, leaflet distribution, printed billboard and newspaper advertisements along with periodic TV and radio presence. All these methods used to be highly effective to advertise your company, times change and so do the rules of the game.
The internet has leveled the playing field, that’s where all the publicity happens, everybody has a mobile device, laptop or a computer. The carpet cleaning business is no exception to it, you survive with the changing times or you perish. There are newer better ways to be online, still wondering if your business needs an online presence? Let’s go ahead & find out.
Every business in this day and age needs an online presence including a carpet cleaning business. All your business needs are to work with an online marketing company. A contract with a good marketing firm can do wonders, once these guys make it a priority to make you visible, you will have more customers in no time.
A well-planned marketing strategy gives them knowhow of what kind of clients/customers you want to be associated with. Different customers are attracted through different strategies of advertisements is quite vital.
Once a great strategy is in place, then your business and the marketing team can move on to the kind of advertising required for your company when done consistently, it will greatly lead to a higher customer base gradually.
Higher online visibility is paramount in online marketing. A great example of a digital/online marketing company that works with carpet cleaning companies is given below:
A sure thing to work on is a good social media presence that shows to the world out there, where your business is and how good is your service. It is a well-known fact that that social media rules online advertising with an estimated 2.14 billion users on Facebook in the second quarter of 2019 alone, do you need a better reason to be online.
There is diverse choices when it comes to being on Social media such as Facebook, Linkedin, Instagram, and Snapchat and based on your customer niche, you can choose where to be active. Once you choose your suitable platform, you will have to go ahead and work on your innovative marketing campaigns and the kind of advertisement’s that portray your business
Will it be simple image posts, entertaining video adverts that give you an edge over your competitors? With attractive offers and competitions to your likers and page followers, such as free services on challenges completed. There is bound to a rise in the number of customers.
As simple as it gets, keeping your online audience engaged and entertained does the trick, your presence has to be with bold and bright not bland like a generic cleaning company. Great visibility comes with great engagement and in turn higher clients, that will make it worthwhile having a profile online.